Crop packaging supplier Agpac will continue to raise awareness of breast and prostate cancer through the sale of pink and blue bale wrap this harvest season.
The pink wraps were released in New Zealand and Australia for the 2014 silage season and in 2015 blue wraps to highlight prostate cancer were added.
Agpac general manager Chris Dawson said the company would continue to donate a share of the sales of the brightly coloured wraps to the same charities it has supported over the past two years.
They were the charitable trust Sweet Louise, which provided support to women with terminal breast cancer, and the Prostate Cancer Foundation.
“This year both the pink and blue wraps will be available through rural merchants and we are delighted they have expressed an interest to support these great causes.”
Sweet Louise chief executive Fiona Hatton said the pink wrap was a great success for her organisation again last year and rural women were really taking the campaign to heart.
“We held an online competition with spot prizes through the Sweet Louise Facebook page. We encouraged people to send in photos of pink bales and we had an enthusiastic response.
“Some of our clients with breast cancer took photos of themselves in front of bales,” Hatton said.
Prostate Cancer Foundation chief executive Graeme Woodside said “We are rapt, no pun intended, with the money and the support we have received from Agpac.
“The blue silage wrap is a great idea because it is a visual reminder of prostate cancer and the need to get tested regularly. Anything we can do to remind rural men to get themselves tested is a big plus.
“Early detection is vital in the effective treatment of prostate cancer and we know that rural men get later diagnoses and therefore have worse outcomes.”
Story by Farmers Weekly